檳榔嶼

The Written Word

The ability to write well is a highly valued skill. Surprisingly few people can do it any better than adequately. While the written word is only one aspect of communication, it's the one that leaves a permanent record. At the managerial level , you will be responsible for the content, format, and readability of any written material that is a product of your people. Content is, or should be, critical; but sometimes grammar, spelling, format, and readability are seen to be almost as, and sometimes more, important.

Practical and Specific Suggestions on Good Writing

Approach a professional writing task, you need to follow a very simple procedure:
  - Establish the aim or goal
  - Consider the reader
  - Devise the structure
  - Draft the text
  - Edit and revise

Who will be the reader?
  - What they already know effects what you can leave out.
  - What they need to know determines what you include.
  - What they wnat to know suggests the order and emphasis of your writing.

There should be a statement of that key idea and additional information such as:
  - Development of the idea
  - An explanation or analogy
  - An illustration
  - Support or evidence
  - Contextual links to reinforce the structure